Blog · The Field Guide

Stories from the field.

Notes on real-estate web tooling, IDX compliance, and what 5,000+ active installs have taught us about shipping listings on WordPress.

REAL ESTATE BLOG
Real Estate Blog 9 min

Top Real Estate Lead Generation Strategies: From Worst to Best

Generating leads in real estate is no small feat. Over my career, I've experimented with numerous methods to find what works best. Whether you're a seasoned…

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laura perez · Oct 1, 2024
REAL ESTATE BLOG
Real Estate Blog 11 min

Top Tools for Real Estate Agents in 2024: AI, Lead Generation, Marketing, and CRM

In the ever-evolving world of real estate, staying ahead of the curve is essential. As a real estate agent, you have access to a myriad of…

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laura perez · Sep 30, 2024
Real Estate Blog 5 min

Understanding IDX: A Beginner’s Guide for Real Estate Agents

IDX, or Internet Data Exchange, is the permission your MLS grants to publish other brokers' listings on your own website, plus the feed that delivers them.…

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laura perez · Sep 29, 2024
REAL ESTATE BLOG
Real Estate Blog 5 min

Six Ways to Build Confidence as a New or Young Realtor

If you're new to real estate or just starting out, you might have faced the objection that you're too young or not experienced enough. It’s a…

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laura perez · Sep 27, 2024
REAL ESTATE BLOG
Real Estate Blog 6 min

Quick Tips for New Real Estate Agents to Get Their First Deal

Starting out as a new real estate agent can feel like stepping into a whirlwind. The excitement, the potential, and the sheer volume of information can…

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laura perez · Sep 27, 2024
Real Estate Blog 14 min

Understanding IDX and MLS in Real Estate Marketing

Understanding IDX and MLS in Real Estate Marketing In the world of real estate, terminology can often get mixed up. One common confusion is between IDX…

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laura perez · Sep 27, 2024
REAL ESTATE BLOG
Real Estate Blog 5 min

Effective Strategies to Gain More Listings

Understanding the Importance of Listings As a real estate agent, one of the most common questions you'll face is how to get more listings. Why are…

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laura perez · Sep 26, 2024
REAL ESTATE BLOG
Real Estate Blog 5 min

Get MLS Access Without a Real Estate License

Why MLS Access is Crucial for Real Estate Investors The Multiple Listing Service (MLS) is the king database of leads in any real estate market. According…

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laura perez · Sep 26, 2024
MLS / IDX RESOURCES
MLS / IDX Resources 6 min

Joining the Association of Realtors and the MLS: A Simple Guide

Joining the Association of Realtors and the Multiple Listing Service (MLS) can seem daunting at first, but it's a crucial step for any real estate professional.…

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laura perez · Sep 25, 2024
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