This is the association and MLS still named Bonita Springs-Estero REALTORS on its own legal documents and in RESO's registry.
A press release dated July 7, 2026 says it has rebranded as the Coconut Coast Organization of REALTORS, following a member vote on January 15, 2026, and both names sit on the association's own site as of August 2, 2026.
Every website feed from this MLS comes through one place. The association's own IDX page says approved data access is provided through Bridge API for eligible Participants, Subscribers, brokerages, and authorized technology vendors. There is no second route, and every request is subject to approval, executed agreements, the MLS Rules, NAR policy, and Bridge API provisioning.
You pick one of two feed categories on the request. An IDX Feed is the public one, for consumer search and display on an approved website or app under a Participant's control. A Broker Back Office Feed covers internal brokerage systems (CRM, transaction management, reporting) and never goes public.
How you ask depends on where you stand with Bridge. A vendor holding an active Bridge API account requests access directly through Bridge, identifying the Participant, Subscriber, agent, team, or brokerage the feed will support. Everyone else emails [email protected] with company contact information, Bridge account details if any, and those same names. The MLS Rules commit the MLS to acting within five business days.
Then the part that catches vendors out. A separate request email is required for each new user, client, agent, team, brokerage, domain, or product using the feed. One approval does not carry over to your next client.
Approved vendors also file a quarterly compliance report, due the first business day of each quarter, covering who they service and on which domains, plus additions and removals. Budget for the paperwork, not just the code.
Now the part almost nobody states. RESO's own organization registry lists the Multiple Listing Service of Bonita Springs-Estero, identifier M00000821, as Uncertified on both the Data Dictionary and the Web API.
Its certification report summary comes back empty. Zero reports. This MLS has never submitted its own system for RESO testing.
Bridge Interactive, identifier T00000044, is a different record in the same registry. It carries a RESO Web API certification on Core 2.0.0 at the Certified Legacy tier, meaning a recognized earlier standards cycle rather than the newest one, per RESO's own certification page.
So: access is offered through the Bridge API platform, which holds RESO Web API certification, and you apply through the association. What isn't true, whatever a vendor directory says, is that this MLS is RESO certified or its feed Certified Current. Feed requests go to Kevin Weinkauff, Technology and Communications, at [email protected].
One more thing you won't find published: whether the Bridge API feed carries every field and listing type a member sees in Matrix, or a subset. The IDX page covers the feed categories, the request process and the fees, not field coverage. If your build depends on a specific field set, ask Erica Bernhardt, Director of MLS, at [email protected] before you scope it.
The association has operated out of Bonita Springs since 1966, and its members work across Southwest Florida rather than just the two towns in the old name. It's a REALTOR trade association, one leg of the three-way membership structure with Florida Realtors and NAR.
One structural detail is worth carrying into any conversation with staff: the MLS is its own corporation, wholly owned by the association rather than being the same legal entity, with its business affairs managed by the association's Board of Directors. Related, but not one thing. That's why a data-access request goes to association staff while the feed itself is licensed under MLS Rules.
The name on all of it is mid-change, and only partly settled. Dates below.
The MLS itself is a separate corporation the association owns outright, and members work in Matrix. A website feed is a different pipe: data access runs through Bridge API only, applied for through the association, with a published price list of $300.00 one time plus $144.00 to $1,208.00 per quarter by contract count.
On certification, two facts belong side by side. This MLS holds no RESO certification and has never submitted for testing. The Bridge API platform it uses does hold RESO Web API certification, at the Legacy tier. Once access is approved, MLS Import brings the feed onto a WordPress site.
On January 15, 2026, members voted 110 to 37, or 74.8%, to rename the association Coconut Coast Organization of REALTORS. A press release dated July 7, 2026 then described the rebrand as official, and that release says nothing about NAR review or approval in either direction.
What hasn't caught up, as of August 2, 2026: the legal corporation name, the MLS Rules and Regulations, and RESO's registry entry, last synced July 31, 2026, all still read Bonita Springs-Estero REALTORS. The association's own site uses both names interchangeably, sometimes on the same page.
So expect to see both, and don't read either one as evidence the other is stale. If you're writing documentation or a client-facing page, attach a date to your naming statement, because one written today without a date will read as wrong within a year in one direction or the other.
The practical part doesn't move. Whichever name is in use, data-access requests go to [email protected].
Start with what the association publishes about itself: Lee, Collier, and Charlotte counties, with additional coverage across adjacent Southwest Florida communities. Its About page names three counties and ten markets, grouped by county here:
Underneath that list the same page publishes a GEO area code table for the SWFLAMLS system, and it goes deep: BN01 to BN12 for Bonita Springs and the beach, ES01 to ES05 for Estero and The Brooks, NA01 to NA50 across Naples, CC11 to CC45 through the Cape Coral zones, plus single codes for pockets like Boca Grande. If you're planning neighborhood pages, that shows how finely the source data is already sliced. The page also gives 108 as square miles served.
One thing to settle before you scope anything: this is not a shared regional database with the neighboring boards. The IDX page names no partner association anywhere on it, and the dues page offers agents transferring in from Royal Palm Coast or Naples (NABOR) a $50 credit off the application fee. Nobody pays a transfer credit to move within one database. Plan for one feed, from one association.
The rules document says two things about this MLS, and both matter if you're planning around feed completeness. Article XIX has the association maintain a mandatory MLS for the use of its members. The general rules then call it a voluntary MLS in a narrower sense: entering any particular listing is the listing broker's independent decision, not a condition of membership. Mandatory participation with voluntary listing entry means the feed is not a promise that every local listing sits in it, which is worth remembering when a client asks why a property isn't in yours.
Participation is held by the firm, through its principal broker or a designee, not by individual agents. The firm needs a current, valid real estate broker's license (or licensed or certified appraiser status), and a license alone isn't enough: it has to actively cooperate, listing, sharing, or showing property on a continuing basis.
Non-REALTOR brokers can hold MLS participation by paying required fees including a stated nonmember differential. Licensure and cooperation rules still apply. The amount isn't published, so ask.
$200 flat, for a Florida agent in another association with a listing in Lee or Collier County. The association inputs and maintains it in Matrix. No full membership needed.
Members in brokerage, management, appraising, land development, or building who don't participate can still buy or lease non-current-listing data: comparables, sold data, statistical reports.
The non-member path carries a screening step the other doors don't. Applications are reviewed for bankruptcy history, Code of Ethics sanctions, and pending arbitration or ethics matters, over defined lookback windows that run three years on most items, applied in a nondiscriminatory manner.
There's also a fee waiver most people never hear about. Any licensee or appraiser who can show a subscription to a different MLS through their principal broker may receive a no-cost waiver of MLS fees, dues, and charges, subject to a nonuse certification. Orientation runs up to eight classroom hours within 60 days, then four hours per 12 months, remotely if you prefer.
Members work in Matrix, branded on the association's own pages as Matrix-SWFLAMLS. Its Join page pairs that with Realist from CoreLogic for tax rolls, ownership records, liens, and heat-mapped comparables inside the same platform. That combination is what most agents here mean when they say "the MLS."
Two additions arrived recently. OneHomeowner, Cotality's homeowner-engagement product, was announced on June 4, 2026 for a June 11, 2026 launch into the Matrix dashboard, continuing the transition away from ePropertyWatch. Before that, an August 21, 2025 announcement set BrokerBay to start inside the MLS on September 2, 2025 for showing management, alongside ShowingTime. Both are listed as current member tools today.
Members reach all of it through a Matrix (SWFLAMLS) login button linked site-wide, pointing at matrix.swflamls.com.
Here's the distinction that matters most for a build, and the one third-party directories blur constantly: Matrix is the member-facing platform, Bridge API is the data feed a website vendor connects to. Separate systems, separate access processes. Being told "it's a Matrix MLS" tells you nothing about how your site gets data.
The MLS Rules set what an IDX display may do, and they're specific enough to design against. Any display sits under the participant's actual and apparent control: that participant can add, delete, modify, and update it, and a reasonable consumer can tell whose display it is from a clearly visible brokerage name and contact details.
Virtual Office Websites are a separate, broader category with their own article in the rules. A VOW needs an established broker-consumer relationship, email verification, and Terms of Use acceptance before any data search. It is not a public IDX display with a login bolted on.
Getting this wrong costs money. Most categories in the sanction schedule sit at $250 to $1,000 per offense and the worst run to $10,000, with the MLS Committee able to assess up to $15,000 on a third violation inside 12 months.
No less frequently than every 12 hours.
The listing firm's name and the listing participant's email or phone appear in immediate conjunction with listing content.
Objective only (geography, price, property type, listing-agreement type), set by each participant rather than by the MLS.
A seller can pull a listing or their address out of all internet display, and you honor it. Automated valuation estimates and third-party comments switch off at the seller's request too.
At least three years of publicly accessible sold data, from January 1, 2012 forward, is available to display.
You may not resell or hand any part of the database to unauthorized parties. Co-mingling another MLS's IDX feed is allowed only if you hold participatory rights there too.
Confidential and MLS-only fields, showing instructions, seller or occupant contact information.
Dues go to the association, not to us, billed twice a year: association dues on December 15, MLS access on July 1. Everything below is from its own dues page and MLS membership page.
Four notes change the math. Supra eKEY service is billed monthly by Supra directly. Agents transferring in from Royal Palm Coast or NABOR get $50 off the application fee.
A licensee already subscribed to another MLS can request the no-cost waiver above. And no MLS service payment is refundable once made, so time a join to the billing calendar rather than a client's deadline.
Two amounts you'll see referenced and won't find published: the non-member broker application fee and the office application fee. The rules name both categories without a figure, so call membership at (239) 992-6771 rather than budgeting a guess.
MLS Import is separate from all of it: $49 a month after a 30-day free trial, no setup fee, cancel anytime, billed by us.
The association's June 2026 report put Bonita Springs and Estero closed sales up 20% year over year and pending sales up 21%, against new listings down 8% and homes for sale down 31%. Median sale price was $555,000, flat year over year, with a median 69 days on market.
The same report puts the wider Southwest Florida picture at closed sales up 9.3%, pending up 36.5%, median sale price across all property types up 4.6% to $362,085, and total inventory down 17.1%, so the local market and the region are not moving in lockstep.
Those figures are sourced to the Bonita Springs-Estero Board of REALTORS MLS and Domus Analytics databases, current as of July 8, 2026, so they're citable local numbers, not a statewide average.
In a January 21, 2026 announcement, the association said its MLS was among the first markets in the new Realtor.com+ platform, saying it had no plans to remove any current membership benefits or raise prices.
Realtor.com+ is a branded agent-and-client workspace: clients search in an ad-free environment where the inviting agent is the only one they see and can contact, with map-draw search filters, in-app chat, tour requests, and real-time visibility into what a client saved or hid. It runs by invitation through a client's existing Realtor.com account.
Nothing in the announcement touches the Bridge API feed or the IDX terms above, so it changes what your agents get, not how your site gets data.
It's a trade association. The MLS is a separate corporation it owns outright, with business affairs managed by the association's Board of Directors under the MLS Rules.
Members search listings in Matrix, branded Matrix-SWFLAMLS. MLS Import connects to the feed side, a different system entirely.
Coconut Coast Organization of REALTORS, or CCOR, per a July 7, 2026 rebrand announcement following a January 15, 2026 member vote.
On August 2, 2026 the legal entity and RESO's registry still read Bonita Springs-Estero REALTORS, and both names appear on its site. MLS Import users still email [email protected].
Lee, Collier, and Charlotte counties, plus adjacent Southwest Florida communities.
The About page names Bonita Springs, Estero, Naples, Fort Myers, Cape Coral, Marco Island, Sanibel and Captiva, Lehigh Acres, Babcock Ranch, and Punta Gorda, and states 108 square miles served. MLS Import imports whatever the approved feed carries.
No. RESO's registry lists identifier M00000821 as Uncertified on both the Data Dictionary and the Web API, with zero certification reports on file.
Access runs through Bridge API, and Bridge Interactive holds a RESO Web API record at the Certified Legacy tier. MLS Import needs working credentials, not a certificate.
Vendors with an active Bridge API account request access directly through Bridge, naming the Participant the feed supports. Everyone else emails [email protected] with company contact details.
The MLS Rules commit the MLS to acting within five business days. Each new client, domain, or product needs its own request, and approved vendors report quarterly. MLS Import connects after approval.
$300.00 one time on initial feed activation, plus a quarterly license fee tiered by member contracts serviced: $144.00 per quarter for 1 to 2, $403.00 for 3 to 5, $863.00 for 6 to 10, $1,208.00 for 11 or more.
No proration, no refunds. Access is subject to approval. MLS Import is billed separately.
Not necessarily. Non-REALTOR brokers can hold MLS participation by paying required fees including a nonmember differential.
A $200 Reciprocal Listing Form covers a Florida agent outside the association with one listing in Lee or Collier County, and non-participating members can buy or lease sold data. MLS Import sits downstream of either path.
A primary REALTOR pays $542 in association dues, billed December 15, plus $240 for MLS access, billed July 1.
Secondary membership runs $175 in state or $321 out of state. A licensee already subscribed to another MLS can request a no-cost waiver. MLS Import is separate at $49 a month.
Matrix, branded Matrix-SWFLAMLS on the association's own pages, paired with Realist from CoreLogic for tax rolls, ownership, liens, and heat-mapped comparables.
That's the member-facing system. The website data feed is Bridge API, a separate thing that vendor directories blur. MLS Import connects to the feed.
Yes, once the association approves Bridge API access for your Participant.
MLS Import syncs that feed hourly into native WordPress posts on your own domain, no iframe, with any theme. One MLS connection per site, and photos are served from the MLS source rather than your media library.
Feed approval, membership, and every fee above are the association's calls, not ours. Staff answer Monday to Friday, 8:30am to 4:30pm ET, closed on federal holidays plus the Friday after Thanksgiving, Christmas Eve and New Year's Eve.
Building for more than one market? Every MLS we have written up is listed in the MLS guides index.
The largest MLS in Florida and Puerto Rico, serving more than 80,000 professionals across 19 REALTOR associations.
Roughly 94,000 members after two mergers in 2026, still running the original MIAMI MLS system on Matrix.
One of the two MLSs covering metropolitan Atlanta and most of the state, with live Georgia listings on your own site.
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